Who are we?

Our main aim is to provide the very best swimming instruction possible. We achieve this by using the best quality pools and having only the most dedicated and enthusiastic instructors on our team, forming trusting relationships with both our swimmers and their families.

Getting the best out of our lessons

We fully understand the choice for lessons is vast with many options, but we firmly believe we offer the best service for learn to swim lessons and beyond. This is due to several factors:

  • Everything we do is adjusted as much as possible to the individual swimmer; this may mean additional support, reassurance, extra communication with parents/ guardians as well as offering a 1:1 / 2:1 service where most other providers focus on large numbers.

Class Size

  • We limit class sizes to a minimum, with a maximum of 6 children per class in stages 1-4 and 7 children in stages 5-7.
  • We maintain a ratio of 3:1 with one assistant and one instructor present in the water, ensuring optimal sessions and providing constant support to children during their time in the pool.


  • Our instructors are of the highest calibre. Director Emma personally trains all instructors and assistants to Duck N’ Dive standard. Training and support is ongoing all year round for all of our team through our dedicated training programme, committed to allowing all of our team to flourish and bring fresh ideas to continue to deliver the best instruction possible
  • We have strong links with the Telford Aqua Swimming Club and water based sports groups  to ensure a pathway once the swimmers time with us comes to an end is very much smooth and seamless.

Water Safety

  • From the very beginning of your child’s swimming journey we introduce water safety and lifesaving skills, with a week in the summer dedicated to basic lifesaving skills for all levels

As a parent/ guardian we understand you will want to help and assist both us and your child to ensure best development and value for money is received, we believe you achieve this by:

  • Understand and respect pool rules, and why we have them; we know rules can be… well rules, and some can occasionally be questioned but all pool rules are there for the safety and enjoyment of all swimmers. Please assist us by ensuring you and your swimmer keep to them and of course let us know if you have any concerns.
  • Talking to your child about their lessons, talk to them about how they best learn and instilling in them that all you ask is that they try their best, and finally ensure they know they can always ask for extra help should they need it.
    Praise your child for their efforts, and please talk to us if you have concerns with any element away from poolside.
  • Be prepared for lessons; packing night before works for some parents. Ensure you have everything to hand and remember if you do forget anything don’t just go home. Speak to us and if we can help we will of course!
  • Think about the little things, they can make a big difference! Tying longer hair back, slightly snugger fitting shorts also help boys and their leg action. Please no big surf board shorts!
Read all Pool Rules

As always talk to us if you have any concerns, or even to say if we have done a good job! We love what we do and we love seeing the shared enjoyment and sense of satisfaction our lessons bring to swimmers and their families. Thank you for choosing us with this special task of making your child a happy healthy little swimmer.

Crash Courses

During February, Easter, May, Summer and October half terms we offer crash courses, with the option of half hour or hour long group sessions.

We find crash courses bring fantastic results to prepare new swimmers for lessons and in enhancing technique and stamina for our existing swimmers.

Contact us now for more information as spaces fill quickly.

Contact us

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or give us a call on

07943 273296

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